This week Outside the Ball host Mayleen Ramey sits down with Madison Keys to talk about her new role as an Evian ambassador, their Live Young Snapchat filter, and reminisces about her childhood.
In March of this year, it was announced that Madison Keys would be the latest tennis star to join the Evian water family and her campaign would be seen in various locations nationwide. “Funny enough I have friends and family constantly taking pictures of me like going by them on buses and when they’re driving down the street, so it’s really cool and I’m really happy to be a part of such an amazing company!”
Evian’s Live Young campaign has taken it one step farther and created a special Snapchat filter to bring out the inner child in all of us. Each bottle of Evian water is stamped with a barcode that unlocks the Live Young filter that gives Snapchatters a glimpse of life through the eyes of a baby. “I send so many dancing baby videos to all of my friends they probably hate me now!” Madison shared with a laugh.
Featured on Madison’s exclusive water bottle is a photo of herself and a version of herself as a baby. Keys and Ramey discussed the differences between the star’s younger self and the baby model that portrays her. “My mom dressed me in such terrible things.”
This interview is a look at what it’s like to be a brand ambassador and how much fun you can have by embracing the child within you. Grab a bottle of Evian, and enjoy this video with Madison Keys!